Trusted by 3500+ CPG Professionals

Trade Promotion And Deduction Management For CPG Brands

In as little as two weeks, you could streamline your trade promotion management strategy, start reconciling your deductions with AI, and increase your trade ROI with real-time forecasting and in-depth analytics.

Dashboard showing promotion analytics with spend analysis, differential data table, and line and bar charts.
4.9/5 ratings in G2
4.9/5 ratings in Capterra

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Why is trade promotion management software important?

Trade promotions are an effective way to drive sales and boost your brand's visibility...or at least, they can be. But a lack of proper trade promotion management software, could cost you not just your shelf space but your entire business.

Sound scary? It doesn’t have to be.

Vividly's trade promotion management software can help you optimize your trade spend strategy, improve your trade spend ROI, and save you up to 20% in unexpected trade dollars.

Why Leading BrandsChoose Vividly

Increased Efficiency

Better business decisions, faster.

What if you could operate like a billion dollar business, with only 5% of the resources? With Vividly's trade promotion management software, you can. Trade spend is one of your biggest levers for driving sales. Streamline your trade promotion management strategy with Vividly's user-friendly trade promotion management software, so you can make smarter business decisions, faster.

Real-Time Forecasting

Leave the guessing game to the amateurs.

Growth requires being strategic. But you can't be strategic when you're busy wrangling spreadsheets. Use Vividly to connect your sales forecasts and trade promotions for instant volume predictions and seamless adjustments, all in one system. Then, dive into Vividly's detailed trade spend analysis dashboards to improve your ROI in real-time.

Improved Cashflow

Improve cashflow with end-to-end deduction management.

Did you know it can take an accountant up to 60% of their day just to find the documentation they need? Free your team from busywork and improve your cashflow in one move with Vividly's end-to-end trade deduction management services. Brands that use Vividly to manage their deductions see a 90% reduction in deduction processing labor. Managing deductions across both retail and foodservice ? Vividly handles everything from GPO rebates to operator-level agreements in one platform.

Improved bottom line

Get more cash back.

We understand how important every dollar is for growing brands. That's why we offer a dispute service to ensure those invalid deductions and chargebacks make it back to your wallet - where they belong. Brands who use Vividly's trade promotions software can get back 5-10% of their trade spend dollars.

2X Faster Implementation

Get up and running twice as fast

Everyday you spend without a trade promotion management solution could be costing you money. While many trade promotion management tools offer a standard onboarding time of 6+ months, we get you up and running in half the time.

AI-Powered Optimization

Build your best trade calendar, automatically.

Trade planning shouldn't be a manual guessing game. Vividly's AI-powered promotion optimizer generates campaigns that maximize your ROI, volume, or gross margin, within your exact budget and constraints. And when trade spend changes mid-year, replan your entire calendar in seconds instead of days.

Financial System Controls

Built to survive your auditor's toughest questions.

Vividly is the only modern TPM platform audited to both SOC 1 Type II and SOC 2 Type II standards — validating not just our security, but our financial controls. Every accrual change is logged, every approval is traceable, and your controller always has a clean audit trail.

Goodbye Excel. Hello Vividly

Achieve 91% accuracy and recover up to $700K in trade spend, all through our innovative platform.

Goodbye Excel.
Hello Vividly!

Achieve 98% accuracy and recover up to $700K in trade spend, all in one unified trade promotion management platform.