Emerging
Organized TPM.

Best for small CPG companies looking to improve trade organization.

Any of these sound familiar?

I can't find the information I need, when I need it

Vividly helps you get out of Excel and organize your promotions.

Through our promotion planning interface, sales teams can easily create comprehensive promotions that will serve as the accounting team’s source of truth when validating, meaning you’ll never be more than a few clicks from the information you need to effectively bridge the gap between sales and finance.

Tracking promotions is annoying, we should be selling

With our advanced duplication technology and streamlined workflows that smartly fill in available information for you, entering full year plans can be done in a matter of minutes. 

we have a lot of nuances that make tracking difficult

We understand that one setup is not right for all organizations, and forcing you into our process would be burdensome and unreasonable.

That's why we've built a fully customizable platform that can be set up exactly how your business needs, nuance and all! 

See your trade Vividly

Get organized with your second largest expense, while reducing time spent entering promotions by 80%. 

Data that delivers

Vividly empowers you to have all of your important trade information in one place - never fear an audit again.

90%

Reduction in deduction-
processing labor

21%

Improvement in
planning accuracy.

74%

Increase in contract
backup compliance.

19%

Reduction in unexpected
trade dollars.

Trusted by category leaders and disruptors

Why our customers love us

Vividly is a home run, there is no way to stay on top of trade without them and they are a critical piece of our 2021 and 2022 growth goals.

-

Josh R.

VP of Sales, Lesser Evil

The Vividly software is intuitive and they provide exceptional support. Their team and system is helping our business manage trade with greater intention and accuracy.

-

Karen H.

National Sales Director, Wild Planet

I was very hesitant about implementing a new system and process; however, with Vividly’s easy-to-use platform and exceptional customer service the platform makes processing deductions less labor intensive and helps us understand the full impact of our trade spend.

-

Carmen D.

Finance, Uncle Matt's Organic

Vividly gets trade spend. Their software and industry knowledge brought our team very quickly to a much more detailed, intuitive, and insightful place. I cannot be happier and am very excited for us to use Vividly going into 2021.

-

Frank B.

President, Jovial

Vividly has allowed Lily’s to efficiently create and track promotion activity with direct and indirect accounts. Not only do we have better visibility to retailer level trade rates, we are able to tighten our accrual expense based on historical views of promotional activity. Vividly has provided us the internal controls we were missing which are permission structure and contract compliance. Questions? The embedded intercom app provides comfort to those in our organization that aren’t tech-savvy individuals.

-

Matt S.

Director of BI, Lily's

The more we grow, the more we need a means of efficiently and effectively planning, tracking and analysing our promotion activity. Vividly offers a strong toolset that streamlines the process, helps us stretch every dollar as far as it will go, and gives us the firm control we need over trade spend.

-

Lucy T.

Director of Finance, Simple Mills

Vividly provided us the ability to scan 100+ pages of larger retailer scan and coupon bill backs and quickly built out the ability of scanning a completely new back-up source we had trouble with. With its quick turn around time on implementation and development, we are now able to much more easily reconcile our top retailers’ trade spend.

-

Jocelyn B.

Revenue & Trade Operations Manager, Amy's

“It's crazy in retrospect that we weren't being scientific about our trade spend considering it's one of the largest line items on our P&L. Vividly changed the game in a big way.”

-

Francesca S second

VP of Finance, Barnana

“Vividly hosts biannual reviews with each of its clients. It’s a great company report card. Other TPM tools I’ve worked with never performed anything like this. Vividly really goes above and beyond for their clients.”

-

Nick K.

Director of Sales Operations, Barnana

“Ensures accountability and thorough reconciliation of all trade activities. Our investors are big proponents of Vividly and now so are we.”

-

Geoffrey H.

Owner & CFO, nutpods

“We have become more efficient with our time and more knowledgeable about how to best execute our trade budget, giving us an advantage in the industry.”

-

Rich C.

Fmr SVP of Sales, Perfect Snacks

“Streamlined our entire trade management system… the tools effectively track, forecast, and actualize our spend.”

-

Francesca S.

VP of Finance, Barnana

“Choosing Vividly was a no-brainer. They have trade management for brands like us down to a science.”

-

Chris T.

VP of Sales, Bulletproof

Compare our plan features

Emerging

Growth

Scale

Full workstream management

Multiple interfaces for specialized tasks

Calendar view of promotions

Advanced product search functions

Fully exportable to Microsoft Excel

Interface for multi-submissions/approvals

Emerging

Growth

Scale

Create multiple promotions at once

Auto-mapped customers to distributors

Linked contacts & brokers to deals

Customizable GL account and product grouping structure

Attach backups, calendars, & contracts to specific promotions

Ledger style comments section for each promotion

Duplicate deals easily

Stack several types of deals into one promotion

Emerging

Growth

Scale

Product information (UPCs, alternate names, pricing, product group assignments)

Customer mapping (retailer/ distributor organization)

Customizable notification system (deal declined, comments added, etc.). Option for daily emails

Contacts hub for brokers, buyers, account managers, etc.

Two-level permissions structure for users (Viewer, Admin)

Enhanced four-level permissions structure for users (Viewer, Director, Manager, Admin)

Customer assignments (silo each director's view to only accounts they manage)

Promotion approval guardrails (promo over $X must be approved by VP)

Emerging

Growth

Scale

Revenue by customer (integrates with any accounting software)

Actuals vs expected comparisons by promotion

Promotion timing analysis (deductions received vs. deal realized)

Interactive actual vs. expected analytics table

POS data integration (SPINS /IRI/ Nielsen/ retailer specific portals- e.g. WFM, Target, etc.)

Bump chart feature (lift and compliance tracking)

Revenue, spend, and trade rates by customer

Live accruals interface with proposed reversals

ROI Analysis to improve spend efficiency

Emerging

Growth

Scale

Utilize the Deductions Scanning Module to collate complex PDF files with an Excel based output

Ability to search for planned promotions and validate against deductions within ERP

Leverage an internal deduction matcher that automates promotion matching for deductions

Streamline transaction deposits within ERP by utilizing Deductions Reconciliation Module

Store all trade and non-trade expenses within the platform

Store retailer/distributor invoice back-up directly to the transaction for added transparency

Internal controls minimize mistakes and drastically simplifies the audit preparation process through our activity log & more

Flag for internal review or dispute to ensure timely resolution of expenses

Communicate cross depart-mentally within the Deductions Reconciliation Module

Emerging

Growth

Scale

Full workstream management

Multiple interfaces for specialized tasks

Calendar view of promotions

Advanced product search functions

Fully exportable to Microsoft Excel

Interface for multi-submissions/approvals

Emerging

Growth

Scale

Create multiple promotions at once

Auto-mapped customers to distributors

Linked contacts & brokers to deals

Customizable GL account and product grouping structure

Attach backups, calendars, & contracts to specific promotions

Ledger style comments section for each promotion

Duplicate deals easily

Stack several types of deals into one promotion

Emerging

Growth

Scale

Product information (UPCs, alternate names, pricing, product group assignments)

Customer mapping (retailer/ distributor organization)

Customizable notification system (deal declined, comments added, etc.). Option for daily emails

Contacts hub for brokers, buyers, account managers, etc.

Two-level permissions structure for users (Viewer, Admin)

Enhanced four-level permissions structure for users (Viewer, Director, Manager, Admin)

Customer assignments (silo each director's view to only accounts they manage)

Promotion approval guardrails (promo over $X must be approved by VP)

Emerging

Growth

Scale

Revenue by customer (integrates with any accounting software)

Actuals vs expected comparisons by promotion

Promotion timing analysis (deductions received vs. deal realized)

Interactive actual vs. expected analytics table

POS data integration (SPINS /IRI/ Nielsen/ retailer specific portals- e.g. WFM, Target, etc.)

Bump chart feature (lift and compliance tracking)

Revenue, spend, and trade rates by customer

Live accruals interface with proposed reversals

ROI Analysis to improve spend efficiency

Emerging

Growth

Scale

Utilize the Deductions Scanning Module to collate complex PDF files with an Excel based output

Ability to search for planned promotions and validate against deductions within ERP

Leverage an internal deduction matcher that automates promotion matching for deductions

Streamline transaction deposits within ERP by utilizing Deductions Reconciliation Module

Store all trade and non-trade expenses within the platform

Store retailer/distributor invoice back-up directly to the transaction for added transparency

Internal controls minimize mistakes and drastically simplifies the audit preparation process through our activity log & more

Flag for internal review or dispute to ensure timely resolution of expenses

Communicate cross depart-mentally within the Deductions Reconciliation Module

Set up a call today!

Discover a new vision for trade

Discover a new vision for trade

Discover a new vision for trade

Discover a new vision for trade

Discover a new vision for trade

Discover a new vision for trade

Discover a new vision for trade

Discover a new vision for trade

Discover a new vision for trade