ai product webinar

The Future of Trade Promotion Is Already Here

Most teams plan their AOP by copying last year's promotions, deleting the ones that underperformed, and hoping for better results. That's a locally optimized plan, and it leaves a lot on the table.

See how leading CPG brands like Liquid Death, Harry's, Chomps, use Vividly to plan, optimize, and automate the parts of trade promotion that have always been done offline.

Learn More

Our team

Brianna Franklin

Customer Success Manager

Laura Knight

Customer Success Manager

Rich Brewis

Integrations team

Ethan Somerville

Integrations team

Ewelina Smierzynska

Integrations team

Julie Smith

Head of Customer Success

Jenny Du

Customer Success Manager

Chelsea Miller

Customer Success Manager

Brenda Eddins

Senior Trade Finance Manager

Albert Sinopoli

Implementation Coordinator

Kristina Leonardo

Implementation Coordinator

Join us

CPG trade accounting specialist

Remote

Remote

You will join a team of TPM finance professionals working together to re-envision and streamline the Trade Promotion Accounting process within the Cresicor Platform.  You will receive accolades from Cresicor customers who will value your experience and expertise in the area of Trade Promotion Accounting including deduction validation and monthly accruals.

Apply
CustomeR success manager

Remote

Remote

You will join a team of TPM finance professionals working together to re-envision and streamline the Trade Promotion Accounting process within the Cresicor Platform.  You will receive accolades from Cresicor customers who will value your experience and expertise in the area of Trade Promotion Accounting including deduction validation and monthly accruals.

Apply
customer success specialist

Remote

Remote

You will join a team of TPM finance professionals working together to re-envision and streamline the Trade Promotion Accounting process within the Cresicor Platform.  You will receive accolades from Cresicor customers who will value your experience and expertise in the area of Trade Promotion Accounting including deduction validation and monthly accruals.

Apply
Senior project manager

Remote

Remote

You will join a team of TPM finance professionals working together to re-envision and streamline the Trade Promotion Accounting process within the Cresicor Platform.  You will receive accolades from Cresicor customers who will value your experience and expertise in the area of Trade Promotion Accounting including deduction validation and monthly accruals.

Apply
Senior project manager

Remote

Remote

Our experts efficiently guide you through the process to get teams up and running quickly.

You will join a team of TPM finance professionals working together to re-envision and streamline the Trade Promotion Accounting process within the Cresicor Platform.  You will receive accolades from Cresicor customers who will value your experience and expertise in the area of Trade Promotion Accounting including deduction validation and monthly accruals.

HOW VIVIDLY UNLOCKS VALUE — THE FIVE CAPABILITIES

Single source of truth

Consistent metrics across the organization, master data and cleansing built in

Live, refreshable analytics

Advanced analytics that update in real time - no manual rebuilds, no stale Excel.

Guided user workflows

Teams follow best-practice analysis paths, not blank canvases from raw data.

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Key TakeAways

What You'll Walk Away Knowing

01

Unify Your Trade Data

Break down the silos between planning, execution, and settlement data. A single source of truth eliminates reconciliation headaches and reveals hidden spend patterns across every retailer.

02

Forecast with Confidence

AI-powered baseline modeling gives your team 98% forecast accuracy, replacing spreadsheet guesswork with statistically grounded projections that adapt in real time as market conditions shift.

03

Maximize Promotion ROI

Stop funding promotions on gut instinct. Vividly's post-event analytics pinpoint exactly which tactics, retailers, and SKUs drove lift, so every dollar works harder next cycle.

04

Accelerate Team Velocity

Cut planning cycle time by 2x. Collaborative workflows, automated deduction matching, and real-time alerts free your team from administrative drag and redirect energy toward strategic growth.

05

Recover Lost Revenue

On average, Vividly customers recover $700K in previously unresolved deductions within the first year — turning a cost center into a measurable competitive advantage.

Goodbye Excel. Hello Vividly

Discover a new vision for trade

Request a demoLet's grow together

Goodbye Excel.
Hello Vividly!

Achieve 98% accuracy and recover up to $700K in trade spend, all in one unified trade promotion management platform.

Get Started with Vividly