Trade Promotion Management Built for Scaling CPG Brands
Outgrowing your spreadsheets? Vividly helps scaling brands forecast with 98% accuracy, cut planning cycles from months to weeks, and recover trade spend, so your team can hit growth targets without adding headcount.
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Trusted by category leaders and disruptors
Why Scaling BrandsChoose Vividly
Operate like a big CPG, with a fraction of the resources.
What if you could run trade like a billion-dollar business with only 5% of the resources? Vividly centralizes planning, deductions, and analytics with the account hierarchies and permissions scaling teams need, so sales, finance, and ops all make smarter decisions, faster.
Forecast with confidence as you grow.
Growth demands strategy, but spreadsheets can't keep pace. Vividly connects sales forecasts and promotions for instant volume predictions and real-time reforecasting, delivering up to 98% forecast accuracy, plus the spend and ROI analysis you need to defend every trade dollar.
Improve cashflow with end-to-end deduction management.
More accounts mean more deductions and more time lost chasing paperwork. Vividly automates reconciliation end-to-end across retail and foodservice, cutting deduction processing labor by up to 90% so your growing finance team stays ahead.
Get more cash back.
Every dollar fuels your growth. Our dispute service ensures invalid deductions and chargebacks make it back to your wallet where they belong. Scaling brands on Vividly recover 5-10% of their trade spend dollars.
From two months to two weeks.
Growth can't wait on a six-month rollout. While legacy tools take 6+ months to onboard, Vividly gets scaling brands live in half the time, and shrinks planning cycles from two months to two weeks.
Build your best trade calendar, automatically.
Manual planning doesn't scale. Vividly's AI-powered optimizer generates promotions that maximize ROI, volume, or gross margin within your exact budget - and when spend shifts mid-year, replan your entire calendar in seconds.
Built to survive your auditor's toughest questions.
As you scale, finance faces more scrutiny. Vividly is the only modern TPM platform audited to both SOC 1 and SOC 2 Type II standards so your controller always has a clean audit trail.
Don't Take Our Word For It
“In 2024 we disputed $1.1M in deductions and successfully recovered $700K. Having Vividly made a significant improvement.”
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“The game-changer was being able to match the sales plan with the actual deductions coming in — all in one system, so we could plan and forecast all we wanted.”
“We're able to manage the business like a big CPG company manages their business with about 5% of the resources. Vividly allows us to be more thoughtful and make decisions much faster.”
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Goodbye Excel. Hello Vividly
Forecast with up to 98% accuracy and recover trade spend as you grow — all in one platform built to scale with you.
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