March 13, 2024

Vividly & Satellite Join Forces to Transform CPG Sales with Cutting-Edge Integration

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Vividly Team
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Satellite, the sales platform built to modernize how CPG products are launched and sold, announced its first strategic partnership with Vividly, the top-tier provider of trade promotion and deduction management solutions.

As part of the new integration Satellite and Vividly customers will now be able to fully leverage the power of AI when presenting and reviewing promotions with buyers.   

With this industry-leading partnership, brands will be able to display Vividly’s promotional data directly through Satellite’s Dynamic Sell Sheets.

The integration will enable brands to execute a cohesive promotional strategy that supports field teams and broker partners, ensuring consistency and enhanced efficiency across sales efforts. 

Alyshah Walji, Director of Partnerships at Vividly, expressed his excitement over the partnership:

"At Vividly, we deeply understand the hurdles faced by CPG sales teams, who are often bogged down by manual processes and static documents, detracting from their core mission of expanding distribution. Our partnership with Satellite marks a significant leap towards building a comprehensive ecosystem of tools tailored for the modern CPG sales professional. By merging Vividly's AI-driven platform for planning trade promotions with Satellite's dynamic sell sheets that automatically present these promotions to buyers, we're showcasing the true potential of automation in revolutionizing sales processes for today's CPG industry."

Satellite is the first platform to seamlessly integrate CPG’s most static sales collateral through its Dynamic Sell Sheets. By removing the need for PDF sell sheets, distributor matrices, promotional calendars, stocking guides, and one-off-slides, Satellite empowers brands, brokers, distributors, and buyers to take action in a digital world.

“There has never been a more important time for our industry to lean into automating the way we get products on shelf,” said Jordan Tetrick, Co-founder and CEO of Satellite. “Brands have an incredible opportunity to give buyers a seamless experience, putting the most relevant and reliable information at their fingertips. We are proud to partner with Vividly to bring AI-powered trade promotions to Satellite.”

About Vividly

Vividly is at the forefront of trade promotion management (TPM) solutions, designed specifically for the unique needs of the CPG industry. Offering a comprehensive suite of tools for campaign management, deductions resolution, and promotion analytics, Vividly empowers brands to navigate the complexities of trade spend with ease and efficiency. Vividly is celebrated for its user-friendly interface and robust capabilities, enabling brands to elevate their promotional strategies and achieve unprecedented growth. 

Learn more at govividly.com.

About Satellite

Satellite is the provider of tailored, streamlined solutions for launching and selling products in the Consumer Packaged Goods (CPG) industry. Our comprehensive platform enables brands to centralize product data, optimize content organization, and streamline operations, empowering teams and delighting customers. With innovative features such as Dynamic Sell Sheets, Buyer Library, Product Information Management, and Digital Asset Management, Satellite is ushering in the new era of CPG.

Learn more at www.satellitecpg.com

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